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  • Consumer Hub

Company Culture

🐩 ....You've invested in working from home, there are 9.5 dogs in the office, free-fruit in every meeting room, HR have given everyone a standing desk and the office PT has never been busier. πŸ‹πŸ½β€β™€οΈ


So, why do they still leave...? 😒


One of the biggest red flags 🚩 when I'm thinking about engaging with a new client is a misunderstanding re what makes a 'great team culture'. Everyone reckons they have one... but what does this actually mean?


πŸ€” Why do some 'basic start-ups' with ridiculous working hours and little or no benefits keep a team of hustlers engaged, whilst the titans of the industry haemorrhage their grads after an expensive 3 year training programme? πŸ€”


The difference?


The narrative πŸ“–


If you think that buying a table football and giving people Friday afternoons off will compensate for a lack of a compelling narrative for someone's career, then you're in rough waters. ❌


Working from home, company sports teams, great bonuses and a beer fridge don't make a culture compelling in this incredibly tight market. ❌


More than ever people want a compelling story - a story that takes them further they can go in a different team, or by themselves. πŸ“š


Get the vision and the story right and you'll attract the right person. (The beanbags, free fruit and office dogs are all great add-ons, I am not knocking these. πŸ‰ πŸ•)


But, if you don't get your vision sorted, you'll struggle to keep good people engaged (And you'll end up with a large but useless bill for fruit πŸ₯πŸ’·)


Vision βž• Employee Engagement = Culture


So, if you're still wondering why people keep leaving despite all the investment in mental-health awareness, standing desks and working from home...


...Then get that vision sorted. πŸŒ†


(⭐Bonus tip⭐, Also, maybe buy doughnuts for the office instead of fruit 🍩. far tastier! You know I'm right... πŸ˜‹)


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