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High Fat, Salt & Sugar soon to become Low Front-of-Store, Showcasing & Sales?

Updated: Aug 25, 2021

Coming Autumn 2022

Youโ€™ve all seen itโ€™s on the way

The HFSS big ad switch-off โŒ


Soon there are going to be restrictions on advertising HFSS products

Such as no more online advertising of these foods ๐Ÿ”

Plus not being able to advertise on TV before the watershed

This is in addition to big restrictions on in-store promotions ๐Ÿ’ป


So two parties are going to be impacted by this

Advertising companies and the HFSS brands

One will lose a load of business and revenue ๐Ÿ“‰

The other a key way to communicate with itโ€™s customers


This is all a part of the governmentโ€™s obesity clampdown โณ

But hereโ€™s some food for thought questions:


Is it fair on the two impacted parties?

How does this impact sponsorship of sporting events like the Olympics and World Cup? โšฝ

Should we just be allowed to make our own choices?

Would not seeing a Junk Food advert before 9pm stop you going? ๐Ÿ•˜

Would not seeing a bag of sweets at the end of a till stop you buying one? โ€“ I guess thereโ€™s an argument for impulse decision making on this one but you may burn a few extra calories walking to the back of the storeโ€ฆ ๐Ÿšถโ€โ™‚๏ธ


Some may say hiding them doesnโ€™t get rid of them

Iโ€™m sure HFSS companies would say one donut never made anyone fat ๐Ÿฉ

But then again do we need a fast food outlet every mile?

As well as delivery apps that make it as simple as a couple of clicks

Eliminating needing to get yourself up to go get food all together

It's crazy really when you think about it, smart business, but crazy. ๐Ÿคฏ


One thingโ€™s for certain

Brands and businesses are going to have to get creative ๐ŸŽจ

To keep customers and consumers up-to-date about their new innovations

With the new restrictions only a year away

Itโ€™s time for thinking caps to go on for sure! ๐Ÿงข


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